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A photo of Stephen Ira

Stephen Ira

Owner and President

Expertise:

Hook-and Loop Product Engineering
• Product Innovation
• Mechanical Engineering
Stephen Ira worked as an inventor for a small manufacturing company where he developed several patents that included Velcro® brand products which led to his founding of HookandLoop.com in 1989, distributing Velcro® brand fasteners across the country. Stephen’s company has grown into a business that specializes in manufacturing hook and loop products that are used in the final products in many industries around the world. Stephen is a graduate of the University of Memphis with a BS degree in mechanical engineering and specialized in machine design and solar engineering. He lives in Jacksonville, Florida where he enjoys an avid outdoor lifestyle and spending time with his two daughters.
10+ Years of Experiences
180+ Articles Written
Organization
The association for Business Journalist

Stephen'S Picks

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Cut & Stack Service

AI 2 min read

Updated On: Nov 21, 2023

At HookandLoop.com, we cut rolls of hook or loop to length for free. We’ll even mate the hook and the loop together and cut it to length too. But an additional service we offer is particularly useful for back to back hook and loop fasteners like VELCRO® Brand ONE-WRAP®.
Stephen Ira
by: Stephen Ira
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VELCRO ® Brand MULTICAM Loop

AI 1 min read

Updated On: Jun 21, 2024

Multicam loop is a VELCRO® Brand loop product that has a camouflage pattern on it displaying greens, browns and beiges. This camouflage loop product is Berry Amendment compliant, available in 2”, 4” and 6” widths, and sold on 25 yard rolls. This can be used on uniforms, bags, name plates and so much more.
Stephen Ira
by: Stephen Ira
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South Dakota vs. Wayfair Sales Tax Implications

AI 2 min read

Updated On: Jun 12, 2021

In June of 2018, the US Supreme Court ruled in South Dakota v. Wayfair that states can mandate businesses to collect and remit sales tax on transactions within that state, regardless of whether the business has a physical presence in that state. Since that decision, states have been working to set nexuses (thresholds based on sales and/or transactions) at which point businesses will be required to collect tax on the state's behalf.
Stephen Ira
by: Stephen Ira
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Hook And Loop Use On Gymnastics Mats

AI 2 min read

Updated On: Nov 7, 2019

Hook and loop has its use in many sports from braces to padding and everywhere in between. In gymnastics, one of the most common uses for hook and loop is using it to lay out mats for tumbling or fastening rolls of padding.
Stephen Ira
by: Stephen Ira
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Industrial Strength Hook and Loop

AI 3 min read

Updated On: Nov 22, 2023

Industrial strength hook and loop can refer to a few things. One, it refers to material used in industrial applications. The standard hook and loop we sell is used in industrial applications everyday. The main factor in determining material strength is the width and quantity of hook and loop being used. A four inch square of hook and loop is going to be 16x stronger than a one inch square.
Stephen Ira
by: Stephen Ira
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How Much Does Die Cutting Cost?

AI 2 min read

Updated On: Jan 29, 2024

In addition to all of the custom hook and loop we offer, we also offer die cutting services. We use a clicker press to die cut hook and loop to specific shapes to be used for various applications.
Stephen Ira
by: Stephen Ira
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We're Celebrating Our 30th Anniversary!

AI 3 min read

Updated On: Nov 22, 2023



HookandLoop.com has been in business for 30 years! This month we’re celebrating our 30 year anniversary with a free shipping offer!

Just use coupon code SHIPFREE at checkout to receive free shipping on your order (must be within continental US, does not include expedited shipping, offer valid through the end of September).

What started in a small office space with a handful of employees has grown into the large company we have today, converting hook and loop by cutting, sewing, welding, and die-cutting material for uses in dozens of industries from schools and government agencies to plastics manufacturers and medical supply companies.

Stephen Ira
by: Stephen Ira
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Which Adhesive Should I Use For My Hook And Loop?

AI 7 min read

Updated On: Apr 16, 2025

We offer two types of adhesive backing for all of our peel and stick hook and loop products. There's a rubber based adhesive and an acrylic based adhesive. These are pressure sensitive adhesives, or PSAs, meaning that you simply have to apply pressure to the adhesive to stick it to the substrate (the material the adhesive is being stuck to). Each adhesive has it's own pros and cons but much of the adhesive's efficacy comes from ensuring a proper bond to the substrate. So we'll cover some various questions we often have to run through when recommending the best adhesives for VELCRO® and hook and loop to our customers.
Stephen Ira
by: Stephen Ira
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Logo Imprinting

AI 4 min read

Updated On: Nov 22, 2023

We offer lots of customization and converting services at HookandLoop.com, including logo imprinting onto the straps we manufacture. We make straps from the hook and loop material we sell. There are 4 strap styles we offer, all of which can be customized by size, length, color and material as well as further customizing based on drawing specs or additional pieces added to it.
Stephen Ira
by: Stephen Ira
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Hook and Loop Uses For Your Project

AI 3 min read

Updated On: Jun 21, 2024

Do you have a project you're working on that involves hook and loop? Perhaps you're just considering using it. Whether you need sew on, adhesive backed, wide loop or straps, here are some questions you'll want to answer to find out if hook and loop is good for your application.
Stephen Ira
by: Stephen Ira
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"Do You Have a Catalog?"

AI 3 min read

Updated On: Nov 21, 2023

It's a question we get fairly often here at hookandloop.com and the short answer is no, we don't offer any physical catalogs of our products. We offer tons of products in various sizes and colors and compiling a catalog just doesn't make sense for us. All of our products are readily available online so the website itself acts as a catalog for us.
Stephen Ira
by: Stephen Ira
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