A photo of Stephen Ira

Stephen Ira

SEO Auditor
Stephen Ira worked as an inventor for a small manufacturing company where he developed several patents that included Velcro® brand products which led to his founding of HookandLoop.com in 1989, distributing Velcro® brand fasteners across the country. Stephen’s company has grown into a business that specializes in manufacturing hook and loop products that are used in the final products in many industries around the world. Stephen is a graduate of the University of Memphis with a BS degree in mechanical engineering and specialized in machine design and solar engineering. He lives in Jacksonville, Florida where he enjoys an avid outdoor lifestyle and spending time with his two daughters.

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    Staying in the Loop: Sandboarding in Peru and Sleeping in Space

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

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    Hook and Loop in the Warehouse - Efficiency and Organization in Industrial Environments

    Efficiency in a warehouse setting is comprised of three main factors: the productivity of your workers, organization and safety so nothing interrupts the workflow. They can all be helped along with the use of hook and loop fasteners.

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    Staying in the Loop: Fallout 4's Pip-Boy and an Epic Stormtrooper Costume

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

    Continue reading →

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    Keep Your Car Organized & Clean With VELCRO® Brand Fasteners

    Did you know that hook and loop can help you stop things from sliding around in the back of your car? Our tough, long lasting DuraGrip and VELCRO® brand fasteners allow for better organization during daily commutes to work, school or to and from the store. Don't let a sharp turn send your groceries tumbling all over the trunk or the back seat. Our affordable fasteners will save aggravation and keep you safer on the road, too!

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  5. Let Hook and Loop Help You Stay Organized

    Let Hook and Loop Help You Stay Organized

    If you need help organizing your home, office, or any other area you spend a majority of your time in, hook and loop fasteners can help declutter your space. Whether you need to bundle cables out of the way, hold curtains up in an RV, or organize your automotive shop, we have you covered with a solution you may not have thought of.

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    Can Hook and Loop Products offer Health Benefits?

    Modern medicine offers a large array of products designed to reduce or eliminate joint stress and pain, making our lives easier. Let's see how hook and loop products are used to treat various medical problems.

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    Create More Closet and Drawer Space Using Hook and Loop

    Did you know hook and loop can provide inexpensive solutions that allow you to obtain more storage space? We offer DuraGrip and Velcro® brand hook and loop fasteners that enable you to squeeze extra room from closets and drawers in a stylish, attractive way! Just consider some of these ingenious closet and drawer organization options:

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    Use Velcro ® to Keep Your Kids Busy at Sporting Events

    Sporting events offer a wonderful opportunity for kids to watch professional players in action and learn exactly what it takes to succeed in their favorite sport. Yet, many of the best sporting events can go long, causing kids to become antsy and agitated. While you may not be able to fast-forward to the winning goal, you can come prepared to keep your kid occupied. Whether you are headed to an older sibling’s peewee league or showing support for your college alma mater, try these fun activities that will have your kid looking forward to the next game.

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    Hook and Loop in the Wild

    Burrs: the Inspiration for the Hook and Loop Fastener

    In 1941, the Swiss engineer George de Mestral was removing burrs from his dog. These barbed seeds come from a variety of plants, and are evolutionarily specialized to attach to animals and humans as a way to spread to new areas. Commonly, however, they are seen as a source of irritation, as the barbs can be painful, and at their worst, they can cause severe damage to livestock and automobile tires. George de Mestral, however, saw something different: a potential use for the hooked barbs on the seeds he was holding.

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    Staying in the Loop: New Sports Applications

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

    Continue reading →